Posted: March 9th, 2023
Disccussion must be 1 to 2 paragraphs
If using sources, cite in APA format
Discussion:
Research a company that has posted its mission and vision statement online. Include the following in your initial post:
– Identify the company and share its mission and vision statement.
– Review what the company is actually doing including innovations, initiatives, product development, marketing, and so on. How sincerely and effectively do you feel the mission and vision statements reflect the company’s actions? Provide an example.
– Explain if the company’s mission and vision statement have helped or hindered its overall success.
SOLUTION
Amazon is continually innovating and expanding its product offerings, from its Prime subscription service to its Alexa-enabled devices. The company has also entered into the grocery business with its acquisition of Whole Foods. Amazon’s marketing initiatives have included offering exclusive discounts and benefits to Prime members and creating its own original content for its streaming service, Amazon Prime Video. In my opinion, Amazon’s actions align well with its mission and vision statements, especially with its focus on customer satisfaction. For example, Amazon’s customer service is widely praised, and the company offers hassle-free returns and exchanges for its products.
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